Digital
Marketing
There's more to digital marketing than running ads. We prioritize a strategic approach that uses the right media to resonate with your target audience and drive measurable results.
What is digital marketing?
Digital marketing leverages a strategic combination of online channels to deliver your message to the right audience at the right time. It’s all about targeted personalization and creating optimized experiences tailored to the specific needs of your ideal candidates. Whether you’re recruiting truck drivers, NICU nurses, or security clearance engineers, our expertise across a variety of industries and digital media will guide you toward the most effective strategy for your unique goals.
Our Digital Marketing Services
Programmatic
If you have “job board ad distribution confusion,” we’ve got you. Our programmatic experts provide the clarity and guidance you need, continuously honing your strategy and optimizing your spend to ensure we maximize your return and achieve your goals.
Digital Marketing Strategy & Management
We take the time to better understand you, your organization, your workflows, and your key hiring challenges, and then provide personalized recommendations for the right digital media mix. A dedicated digital strategist manages and monitors your campaigns, leveraging real-time data to continuously refine your strategy and adapt to market fluctuations and trends.
Sponsored Search
Sponsored search (SEM) is a foundational element of digital marketing. When you search for your jobs online, what pops up? What’s the experience like when you click through? We evaluate your search results and presence, using our findings to inform how we boost your search rankings, increase traffic to your career site, and enhance the candidate experience across all media.
Paid Social
According to Glassdoor, 79% of job seekers use social media in their job search. That’s a big deal! If you’re interested in taking advantage of this wide-reaching audience, we can help you identify the right channels, targeting, and creative assets for social ads that are as engaging as they are effective.
Level up your Digital Marketing
Digital Marketing is constantly evolving, and so are we. We’re here to help you overcome your challenges and have fun doing it.
Digital Marketing and Martech - a winning combination
As the role of a talent leader continues to evolve, having the right tools will drive strategic decision-making.
Martech drive data-driven decision-making, enhance the candidate experience, and ultimately, help you achieve your goals. From email marketing and social media management to content creation, we’re committed to equipping you with the right Martech to grow as a talent leader and lead with confidence into the future.
Ready to be inspired?
Check out our portfolio to see how we’ve helped talent leaders like you achieve their goals.
Why Shaker?
