Employer Branding Unfiltered: S2 Ep.7 – Amit Parmar

Employer branding is evolving fast, and it is no longer just about attraction. It is about retention, employee experience, and building trust through storytelling and data.

In this episode of Employer Branding Unfiltered, John Graham speaks with Amit Parmar, CEO of Clickify, about the changing landscape of HR and employer branding. They dive into the importance of storytelling, the role of AI and data-driven insights, and the growing need for transparency and mental health support in today’s workplace.

This conversation explores the challenges and opportunities for leaders in EB and HR, highlighting how authenticity and human connection remain essential, even in an AI-powered world.

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